ATwitchstreamer becomes teary-eyed during a stream while discussing the platform’s controversial 50/50 revenue split. Many streamers have voiced their strong displeasure sinceTwitch announced the big change. It has been a contentious discussion that has affected the streaming community and caused other individuals to jump ship to other platforms as well.
Twitch has long been one of the top platforms for live-streaming, which is why most content creators have called it their home for the last few years. While other platforms like YouTube and Facebook have introduced their own ways to broadcast, Twitch has always been a reliable place to stream, which is why the fan base has been very big. However, amid the radical change in revenue split, users have started to speak up. Even popular non-Twitchcontent creators such as Dr. Disrespect have spokenagainst this mindblowing policy.
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In a recent stream,TwitchStreamer Crunkmuffin was very emotional as she put the company on notice. During the broadcast, she talked about how it was unfair for half of her earnings to be taken—with 50 percent of the subscription money going to the streaming giant. Crunkmuffin also followed up with a Twitter post, which stated that the money that Twitch takes away would really help streamers to upgrade their channel. In her case, she mentioned her intent to hire editors to improve her content.
Since this episode, Crunkmuffin has started tostream on Kick. In fact, a vast number of Twitch streamers have started to consider or have jumped ship to Kick. The rival platform has a crypto-based program and will allow content creators to earn more for their time on-stream. The new prospect sounds enticing to those looking to earn more while doing the same amount of work, so it will be a test of time if the Twitch policy really does affect the company’s top streamers.
With more content creators disagreeing with this recent policy, there’s a chance that a vast majority of streamers could really leap to other platforms. Even top creators such asxQc have addressed the possibility of going to Kick. While Kick is still in its early stages, a lot of eyes are already on it. With its promising premise and the possibility of top-tier level broadcasters joining the ship, it could easily end up as a top contender for a new platform. The continuous criticism of Twitch policies could also help swing favor to other streaming services, or maybe this could be a turning point in which Twitch considers revisiting the way they run things.
